APRIL 202419 team should not get carried away by the changing technology and miss their goals. In most cases, identifying the problem and searching for appropriate solutions leads to adopting appropriate technology.The process toward achieving the goals may include tapping technology at the right time. Crucial adjustments and improvements in the system and technology cycle need to be kept in mind to reach the end results. The focus should be on improving the efficiency and productivity of the particular process and increasing overall profitability with the help of the new technology.WHAT ARE THE MAJOR TECHNOLOGICAL LEAPS THAT YOU THINK ARE DRIVING THE F&B SPACE TO TRANSFORM ITS OPERATIONS?The food industry today has become highly diversified with live tracking and automation in every manufacturing and operational process and mechanization in the distribution system. Technology has become an integral part of the F&B space, where demand and supply are easily monitored, and sales data is tracked in `real time.'PLEASE GIVE SOME SPECIFICS AS TO THE TECHNOLOGIES THAT HAVE IMPROVED IN THE MANUFACTURING AND DISTRIBUTION SECTOR.Recording and converting every manufacturing process into data requires technology. These data can be studied to identify process delays, downtime, and material losses. The alert that the inbuilt software sends to the IT team through the apps helps initiate an immediate rectification process. Technology helps identify the exact cause of downtime and the current condition of the machines. It also helps schedule the maintenance process in advance and arrange for the replacement of damaged machine parts.Digitalization in manufacturing helps in the quality check (QC) process. The QC process is one of the most important functions in every manufacturing process in the F&B industry. Advancements in technology bring newer methods of measurement and quality control, which ultimately translate to improved productivity.Similarly, technology provides data for the distribution and delivery departments too. The assortment of material, the location of dispatch, the quantity of delivery, the staff attending the dispatch, and the number of people on the field, all the relevant information gets recorded, and the software sends alerts in case of any difference in the delivery process. With a large number of stores to cater to, technology at every stage facilitates an efficient flow of work. The schedules per day and routes of delivery, every small detail is fixed in advance. Planned trips make the whole distribution process reliable and effective for both the supplier and the buyer.WHAT ARE THE NEW TECHNOLOGY TRENDS THAT YOU ARE PLANNING TO INCORPORATE INTO NUTRIFOOD?Our online digital presence makes cloud-based technology very convenient for us. Moving to the cloud is a good choice. It facilitates a wider reach and easy accessibility, which is perfect for Nutrifood. Every customer is reachable via phone. Cloud-based apps can guide the client in placing timely orders for scheduled delivery. In future Manufacturing, packaging, and delivery processes can be tracked and all information is stored in the cloud, making cloud-based technology the most suitable and reliable technology to incorporate.WHAT'S YOUR ADVICE FOR OTHER SENIOR LEADERS AND CXOS IN THE FOOD BUSINESS?Always keep an eye on the goals. Work toward the goal and find the most suitable technology available to achieve that goal. Record, analyze, and quantify the results for finding monetary and functional benefits. Minimize the risk of errors in day-to-day manufacturing processes and distribution systems by implementing the right technology in the right process. The focus should be on improving the efficiency and productivity of the particular process and increasing overall profitability with the help of the new technologyThis article is based on an interview with Danny Williams and Applied Technology Review
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